Data analysis for small businesses

Your data, turned into decisions you can act on.

Bring me the problem you're trying to solve. I'll dig into the data you already have — sales, customers, orders, spreadsheets — and come back with clear answers and practical next steps, in plain English.

Fixed prices agreed upfront · Plain-English results · No software to buy

How I work

From problem to action

Your problem"Sales are flat and I don't know why."
↓
Your data, analysedCleaned, checked and properly analysed
↓
Clear actionsWhat's happening, why, and what to do first

Sound familiar?

Start with the problem, not the data

You don't need to know what analysis you need. Tell me what's bothering you or what you're trying to decide — working out how the data answers is my job.

I've got loads of data but no idea what it's actually telling me.
Something's changed in the business and I can't work out why.
I need to make a decision and I'd rather base it on evidence than gut feel.
I spend hours on spreadsheets and reports that don't help me run the business.

About

Hi, I'm Sam.

EducationDegree in Economics, Mathematics & Statistics
CertificationPython Programming, UCD Professional Academy
ToolsPython, R, Excel

I started HalpinAnalytics to give small businesses the kind of careful, numbers-first analysis that's usually only available to big companies.

My degree is in economics, mathematics and statistics, where I learned to use programming and statistical methods to answer real questions with data. Economics also taught me to think about what drives a business — costs, prices, customer behaviour — not just what the numbers say.

I do my analysis in Python and R, which means your data gets cleaned, checked and tested properly, not just eyeballed in a spreadsheet.

I'm based in Ireland and work with small online shops and local businesses. I'm building my client base now, which is why I offer a free data check — you see what I can find before spending anything.

Services

What I can help with

Every project ends in the same place: a clear answer and a short list of things to do. No long contracts.

Get to the root of a problem

Falling sales, rising costs, unhappy customers — I'll find what's driving it and what you can do about it.

Make a decision with confidence

Choosing a supplier, a price, a product line or where to spend next? I'll lay out what the evidence says.

Find where the money is

What's really profitable once every cost is counted, where money is leaking out, and where the growth is.

Understand your customers

Who your best customers are, what keeps them coming back, and how to find more like them.

Reporting you'll actually use

Replace hours of spreadsheet work with a simple, regular report showing the few numbers that matter.

Get your data in order

Messy exports from different systems pulled into one tidy, reliable source you can trust and keep using.

How it works

Simple, and you know the price before I start

Free data check

Tell me the problem you're trying to solve and share whatever data you have. I'll come back with what I can see and what's worth digging into.

Free · no obligation

Fixed-price analysis

If you want to go further, I'll quote a fixed price for a specific question. No hourly surprises.

Agreed upfront

Actionable results

A short, plain-English summary of what's going on and a prioritised list of what to do about it — plus a call to walk you through it.

Usually within a week

Sample work

What you'll get

Not a pile of charts — answers you can act on. Whatever the question, every piece of work comes with:

  • The answer to your question, up front
  • The evidence behind it, explained without jargon
  • What it means for your business in money terms
  • A prioritised list of actions to take next

Sample report · 3 pages

Which courier should an online retailer use — and how can it cut refund losses?

Built on a synthetic case-study dataset of 5,000 orders (fictional retailer). Ended in four clear recommendations.

Get in touch

Start with a free data check

Tell me a bit about your business and the problem you'd like solved. I'll reply within one working day.

Based inIreland · working with clients remotely

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